Taylor Pennett brings energy, instinct and imagination to the world of premium brand experience. She is a creator at heart and a strategist by training, shaping stories and moments that feel elevated, intentional and unmistakably human.

Taylor’s path began in Media Communications at Brock University before she chased new horizons to Los Angeles, where she immersed herself in public relations and events. That early ambition set the tone for a career defined by curiosity, craft and a talent for making brands feel alive.

For more than a decade, Taylor has been deeply connected to automotive culture, working with Volkswagen, Audi, Porsche, BMW and MINI across North America. She has delivered premiere events, media programs, auto shows, product launches and drive experiences that blend precision with personality. Her work spans concept development, creative direction, logistics, staffing leadership, and client stewardship that is always grounded in a commitment to detail and emotional impact.

Beyond her experiential expertise, Taylor has built a strong foundation in social media and digital strategy. She has managed content ecosystems, influencer programs, paid advertising, and community engagement for clients in hospitality, real estate, beauty, television, and retail. She understands how modern audiences move, what captures their attention and how to convert interest into action.

Creative yet operationally disciplined, Taylor is known for her ability to take an idea from spark to finish line with clarity, calm, and care. She is a trusted partner for clients and collaborators, bringing both the big picture and the finer points into perfect alignment.

Outside the office, Taylor has backpacked across the world in search of culture and adventure. She has more than one hundred fifty thousand photos documenting the moments that inspire her, loves baking in honour of her nana, enjoys a mezcal margarita on the right evening and is a devoted cat mom to Stella.